Q Tech Files

Learn from the Quadsimia experts as they share their trials and errors, and a little fun too!
Dec
11

Why You Should Use Two-Step Authentication on Everything

We live in a digital age. We’re used to having multiple passwords for multiple social media accounts, e-mail accounts, online banking, and everything else in our life (hopefully you’re not using the same password for all of your accounts, because that’s a completely different conversation). Having digital accounts for all...

Posted By: Dan Dellecese

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Dec
11

Why You Should Use Two-Step Authentication on Everything

We live in a digital age. We’re used to having multiple passwords for multiple social media accounts, e-mail accounts, online banking, and everything else in our life (hopefully you’re not using the same password for all of your accounts, because that’s a completely different conversation). Having digital accounts for all...

Posted By: Dan Dellecese

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Nov
26

Be a Storyteller - Why Your Business Should be on Instagram

Instagram- Do you have an account? Does your business? If you don’t you should, and if you do, that’s a good start! I bought my first DSLR camera about 6 years ago. As the Communications Director for the Utica Zoo, part of my job was to capture the beauty and...

Posted By: Daniee Weaver

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Oct
4

Fake News

Misinformation – How do we know what’s true? In an age of social media and misinformation, how can we tell what is actually news and what is ‘fake news”? The best way to stop it is for each of us individually to stop spreading it. Before sharing any “news” on social...

Posted By: Maggie Reed

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Sep
10

Facebook Business Pages – Why They Work

If you’re a business owner, the best and most affordable place you can market your business is on Facebook using Facebook Business Pages.   If this in unfamiliar territory for you, you may be thinking – “seriously, isn’t social media for kids?”  No, that’s Trix… Trix are for kids. Social media...

Posted By: Pam Mustee

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Sep
4

Responsive Websites VS Mobile Friendly Websites

First things first – responsive DOES NOT equal mobile friendly.  Many people believe the two are interchangeable and I am here to tell you they are absolutely not.  I mean, would you accept Chewbacca as Bigfoot or vice versa?  The two may appear similar, but in fact they are not. Seriously, could...

Posted By: Pam Mustee

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Aug
31

Stop Posting to Facebook from Instagram!

Back in 2012, social media giant Facebook purchased the young, but popular photo-sharing app Instagram for about $1 billion in cash and stock. It was a big move, and one that brought about a wave of changes in regard to the way that both Facebook and Instagram would work (and...

Posted By: Dan Dellecese

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Aug
27

Google AdWords- Do I Really Need It?

In short, yes. Google AdWords is a great way to target your online audience, affordably, with a big return on investment.    How does it work? The best part of Google AdWords is it’s completely customizable and budget friendly. You can use search ads, display ads, video ads, and even app ads....

Posted By: Pam Mustee

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Jul
20

Did You Say Pageviews? Is That One Word or Two?

Understanding your analytic report(s) can be like trying to translate Dothraki when you’ve never seen an episode of Game of Thrones. At Quadsimia, we try to make them as easy to understand as possible, but sometimes the terms we use can be confusing. Here’s a...

Posted By: Pam Mustee

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Jun
1

A Space of Creative Freedom - First Impressions

I am what they call a millennial- born in the 80’s, I saw the end of dial up internet and the beginning of Facebook. I google all the time, use social media to stay in touch and I like to shop local when I can. I’m sure many of you...

Posted By: Daniee Weaver

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May
23

What's with all the Privacy Policy updates?

Has your inbox been flooded with emails notifying you of Privacy Policy updates? You’ve probably seen a lot on the apps you use too. This past week there have been messages from Etsy, Instagram and LinkedIn just to name a few. So why is everyone updating their privacy policies all...

Posted By: Maggie Reed

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